Meet Alex — your gym's always-on front desk. She responds in seconds to every DM, ad reply, and website message. Books trial classes, follows up automatically, and never clocks out.
You're the head coach, the billing guy, the social media guy, the marketing guy. Something has to give — and it's usually the leads.
Alex isn't a chatbot that spits out scripted replies. She sounds like someone who works at your gym — knows your schedule, your pricing, your coaches. She handles the front desk so you don't have to hire for it. And unlike a hire, she won't quit, won't steal your members, and works 24/7.
Every message on Instagram, Facebook Messenger, and your website gets an immediate reply. Day, night, weekends. No exceptions.
Alex qualifies interest, offers the right class, and locks in the booking — including getting their number for the reminder.
Automated reminder the day before class. Dramatically reduces no-shows. The prospect feels cared for. You didn't touch a thing.
Attended? She converts. Didn't show? She re-engages. The right message at the right time — automatically.
Billing, injuries, competition team — Alex hands off immediately with their contact info ready. She never overreaches.
Most gym owners avoid social media ads because they can't handle the traffic. What's the point of paying for leads if nobody answers them?
With Alex, every ad click becomes a conversation — answered in seconds, booked automatically. Run a "Free Trial" campaign on Instagram or Facebook, point it to your DMs, and Alex takes it from there.
"Free Trial Class" on Instagram or Facebook — CTA goes to DMs or Messenger
Every DM answered in seconds — qualifies interest, picks the right class, books the trial
Trials confirmed, reminders queued, your dashboard updated — you didn't touch your phone
Every trial, every channel, every conversion — in one clean dashboard. See exactly what's working without touching a spreadsheet.
Diego is a brown belt under the Renzo Gracie lineage with over 4 years of coaching experience, an IBJJF Open medalist, and a regional competition champion. But competition isn't what drives him. Teaching is.
While planning to open his own gym, one thing kept coming up in every conversation with other owners: they were losing students before they ever stepped on the mat. Unanswered DMs. Forgotten follow-ups. No-shows that nobody reminded. Coaches spending more time on their phones than on the mats.
So Diego built the system he knew every gym needed — including his own. Alex started as the front desk for his future academy, designed so that no one who reached out would ever get left on read. Then other coaches started asking for it.
You're right. BJJ is built on human connection. Alex doesn't replace that. She makes sure people actually show up for it.
The connection happens on the mats — with you, your coaches, and your community. Alex handles the stuff that was getting in the way of that: the unanswered messages at 9pm, the follow-up you meant to send but forgot, the no-show nobody reminded.
She frees you up to be more human, not less.
Lost leads are the visible problem. But there's a bigger cost nobody talks about.
You already know you're losing people. Here's what that looks like in dollars.
Alex costs less than losing a single lead. Everything after that first recovered member is growth you weren't getting before.
A part-time front desk hire runs $1,200–$1,600/mo — and only works when they're there. Alex costs $369, works every channel, never clocks out, and never calls in sick.
